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Home Archives for featured

Liz Ayling January 11, 2014

You’ve launched a new website: who cares?

Just 10 days into 2014, I’ve received at least three emails from companies announcing they’ve launched new websites. There must be something about a new year that sees us dusting off our old image and starting afresh, brimming with resolutions, and it’s no less a trend in the corporate world. As someone involved in website […]

Filed Under: eBusiness, featured Tagged With: email marketing, featured, website build

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Alex Grech December 3, 2013 Leave a Comment

From Social Media to Neuroscience to MOOCs and Mobile Education

My post-PhD work has taken me into three distinct, but correlated areas. The first is teaching. I have developed a 14-module social media strategy course from the ground up for marketing undergraduates at the University of Malta. It has taken me some to realise that I am comfortable in exploring both the ‘business’ approach to […]

Filed Under: Education, featured, Learning, Social media Tagged With: MOOCs, neuroscience, open education

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Alex Grech February 16, 2013 Leave a Comment

The future of the book must start with education

I’ve been asked to run a digital marketing course at the University of Malta.  I have to build the course in a modular way, using a set text book.  As academic books go, it’s solid content, with case studies, hundreds of hyperlinks to sites and QR code tags at the end of every chapter for […]

Filed Under: featured, Social media

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Teaching Social Media & 21st century communications

Tomorrow I start to teach a new course at the University of Malta, focusing on production, content, participation, meaning and power in social media and 21st century communications. I teach because it is the scariest thing I know. I teach so I am out of my comfort zone and have no choice other than to […]

Knowledge Base

  • Teaching Social Media & 21st century communications
  • Skills to navigate the digital world
  • NGOs and the mindful use of social media
  • Social Media and Control
  • An Infographic about technology change as adopted by students
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