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Home Archives for Strategy Works

Alex Grech September 3, 2010 2 Comments

Anecdotes from the brink

Anecdotes about social media, technology and the transient times we live in. And iPads.

Filed Under: Social media, Technology Tagged With: Alex Grech, Strategy Works, StrategyWorks

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Alex Grech December 2, 2009 Leave a Comment

Reading the tea leaves

Will Content always be free? Google is starting to limit free access to news sites. Will other content providers demand the same?

Filed Under: Social media Tagged With: Alex Grech, Andrew Keen, Content Marketing, Free Content, freemium, Freemium model, Google Content, Kevin Kelly, Social media, social media marketing, Strategy Works, StrategyWorks

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Alex Grech November 7, 2009 2 Comments

Social media for the masses

I live on a tiny island.  In Malta, social networks extend to neighbours and friends of friends and migrant communities in the four corners of the globe.  And always, there has been a hunger for technology, learning and shiny electronic devices.  So when social media hit the attention bandwidth, people scrambled to Facebook.  Over 25% […]

Filed Under: Social media Tagged With: Alex Grech, social media marketing, Strategy Works

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Alex Grech September 7, 2009 Leave a Comment

Be helpful

Chris Brogan recently wrote an excellent post about why community really matters.  And then  Valeria Maltoni waded in that ‘being helpful’ should be ‘the new black’.   If you’re in Melbourne on the 22nd and 23rd September, you can catch my friend Stephen Johnson and social media luminaries  such as Darren Rowse and David Armano over […]

Filed Under: Getting organised, Informal Learning, Social media Tagged With: Alex Grech, Free, Mobile Monday Malta, new social media models, Rheingold, social media marketing, social media strategy, Strategy Works, StrategyWorks

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Alex Grech February 13, 2009 Leave a Comment

Getting to grips with Twitter

I signed up to Twitter ages ago.  Like many people, I dipped my toes into the medium, read that Seth Godin did not use it, and ‘politely’ ignored it. I had a major rethink about social media since we started working in earnest on our new ‘Tribes’ project.  And the penny dropped.  Twitter is really […]

Filed Under: Internet, Social media, Twitter Tagged With: Alex Grech, Seth Godin, Starting Twitter, Strategy Works, StrategyWorks, Twitter, Twitter links, Using Twitter

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Teaching Social Media & 21st century communications

Tomorrow I start to teach a new course at the University of Malta, focusing on production, content, participation, meaning and power in social media and 21st century communications. I teach because it is the scariest thing I know. I teach so I am out of my comfort zone and have no choice other than to […]

Knowledge Base

  • Teaching Social Media & 21st century communications
  • Skills to navigate the digital world
  • NGOs and the mindful use of social media
  • Social Media and Control
  • An Infographic about technology change as adopted by students
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