Will Content always be free? Google is starting to limit free access to news sites. Will other content providers demand the same?
I live on a tiny island. In Malta, social networks extend to neighbours and friends of friends and migrant communities in the four corners of the globe. And always, there has been a hunger for technology, learning and shiny electronic devices. So when social media hit the attention bandwidth, people scrambled to Facebook. Over 25% […]
Chris Brogan recently wrote an excellent post about why community really matters. And then Valeria Maltoni waded in that ‘being helpful’ should be ‘the new black’. If you’re in Melbourne on the 22nd and 23rd September, you can catch my friend Stephen Johnson and social media luminaries such as Darren Rowse and David Armano over […]
It’s been on my mind for a while. Like the past 15 years. One of the things about getting older and moving to a small place, is that you gradually become the peer group. And that’s when you can do one of two things. Cruise into your comfort zone. Or look at the warning signs […]
A CEO recently told me he had an inkling he needed to get his brands on ‘some of those social media things’ but that he had no idea where to start, or whether social media marketing worked. In contrast, Andrew Alamango of Etnika fame sold out two nights of Café Brazil jazz last autumn using […]