Communications Projects
We take on projects ranging from one-off jobs to entire strategic communications plans. Our assignments can be writing the odd press release or compiling content for complex web projects running to hundreds of pages.
We make judicious use of the web 2.0 tools chosing elements that make sense for your business. We’re in at the outset of online projects, scoping content, defining audiences, mapping information architecture and analysing SEO options – all before we write a single word.
In many assignments, we coordinate online and offline communications, writing complementary copy for both web and print. We know how to keep messages consistent, yet let each medium do its own job.
We also run in-house training in soft skills, effective business writing, writing for web and presentation skills. Clients often come to us to devise bespoke, in-house courses.
Our Clients Say

"We've used StrategyWorks on a numerous projects over the years - for both online and offline commissions. Invariably working to tight deadlines and with minimal guidance. They always deliver, exceeding expectation every time."
Mark Lightfoot, MD, Mangion & Lightfoot.
"Working with Liz Ayling is always a pleasure. I call her whenever we need Business English training because I’m confident that she knows her subject well. Arranging schedules and details is never a problem, and my trainees are always very happy with her courses. I’d like to make her a regular fixture on our training timetable."
Tanya Briffa, Head of Administration, Crimsonwing plc
Projects by Sector
Use the links to see project overviews.
- Business Strategy - Telecoms & ICT, Tourism, Education, Public Sector
- Change Management - Telecoms & ICT, Tourism, Education, Public Sector
- Communications
- Social Media & e-Business
Client Work
We’ve a huge portfolio, so we’ve taken some of the most representative and most recent.
Corporate print
- Annual report for international IT services company
- Financial services & business guide (Malta) (web copy as well)
- Brochure for events & conference arm of five-star hotel chain
- Copy for guest relations’ initiatives for hotel chain operating in six countries
- Three brochures & guide for medical services company operating in N.Africa
- 16-page national tourism office brochure
- Print collateral for events/conferences for an e-payment company
- Brochure for HR firm in oil & gas industry staffing
- Brochure to pitch for Malta’s candidacy to hold the America’s Cup
Web & e-marketing
- Portal for a group of companies in aviation services sector (content)
- Medical tourism portal: full website development
- SEO-angled content for real estate developer in Libya
- ICT company providing software for postal counters & services (web content)
- Yacht Charter company (web content)
- Recruitment & relocation company (web content)
- Print & Paper supplier (web content)
- Leisure & entertainment venue & wine estate (web content & PR)
- E-marketing & web content international, e-payment solutions company
Training
- Bespoke, three-day business writing course for major software house
- Series of three-day courses in effective English writing for public servants
Editorial/Feature writing
- PR articles for international hotel chain
- Numerous articles for Air Malta flight magazine
- Features for Maltese Sunday papers & magazines
- Monthly articles on ICT issues for business/trade magazine
- PR features for international magazines for national tourism entity

