I’ve been asked to run a digital marketing course at the University of Malta. I have to build the course in a modular way, using a set text book. As academic books go, it’s solid content, with case studies, hundreds of hyperlinks to sites and QR code tags at the end of every chapter for [...]
Seeing things differently
We're a boutique strategy firm operating at the intersection of change management and web 2.0 technologies.
We're usually working with people who wish to move quickly from strategic planning and research to 'getting things done'.
Increasingly, we're operating as trust agents in helping clients navigate through the opportunities and threats of the social web.
Hits From The Blog
The future of the book must start with education
by StrategyWorks on 16 Feb 2013 in Academic, SME Social Media Marketing
The power and threat of social media networks
There’s nothing like a birthday for some introspection. I’ve spent the past three years studying claims for the potential of social media to disrupt systems of power in bounded communities – hyperlocal, for lack of a better word. Soon, it’s time to submit my thesis and wait to engage and defend my work within the [...]
by StrategyWorks on 31 Jul 2012 in Academic, Social media